Good news for all internet marketers, link builders, and SEO Assistants as SEOmoz Whiteboard Friday presents the “Phoenix Rising: Bing’s New Webmaster Tools” where Rand Fishkin, CEO and Co-founder of SEOmoz together with Duane Forrester of Bing usher the introduction of the Bing’s New Webmaster Tools to public.
Duane discussed that Bing’s Webmaster Tools in the past was considered to be middling quality but now they are driving for best performance in terms of webmaster tools which is designed to drive more visitors and potential clients to your website utilizing Bing data on search queries, site crawling, and search traffic.
This is very important in optimizing for search and keyword research for specific keywords that are driving traffic to your website and seeing your site in the eyes of Bing. It’s like having the ability to see crawl activity of your site, index coverage, traffic status and more.
When I said “more” it means that you can see how many times you appeared in search, your pages crawled, even your crawl errors, and your pages indexed.
It is also flexible in allowing you to share your website information with Bing by uploading sitemaps, having the power to control Bing’s crawler, block URLs and get in touch with them to get interaction with your website.
Plus, you will be able to see who is linking to you via a streamline detailed reports on view of sites, with the anchor text, and that are linking to your website.
Another great thing about it, its customizable through its calendar dropdown where you can schedule your own date ranges with all the available past and current data.
In order to get started with Bing’s Webmaster Tools you need to:
First, open a Bing’s webmaster tools account, then validate your website in Bing in to create and upload your sitemap(s) and you must create a search optimization plan.
They have also explored on few of the new links with Bing’s Link Explorer, which is said to be replacing Yahoo! Site Explorer and covered little on the Index Explorer which Duane described as “like a filing cabinet” that organize all your information that you can even filter them based on the menu pages.
To learn more about Bing’s New Webmaster Tools and how it can help your SEO efforts here’s the video from SEOmoz Whiteboard Friday‘s “Phoenix Rising: Bing’s New Webmaster Tools”:
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